Latest Past Events

Exploring Experiential Marketing

Rivian Theater 162 S Coast Hwy, Laguna Beach

Learn more about experiential marketing and the significance it plays in today’s marketing and brand affinity landscape.


Advertising Awards & After-Party

Time Night Club 1875 Newport Boulevard #B245, Costa Mesa

The American Advertising Awards are the advertising industry’s largest and most representative creative competition.


Combatting Consumer Activism

Crowne Plaza Costa Mesa Orange County, an IHG Hotel 3131 Bristol Street Costa Mesa, CA 92626, Costa Mesa

Dr. Steven Chen, Professor of Marketing at CSUF's Mihaylo College of Business & Economics, will share new research insights on Combatting Consumer Activism, recently published in the Journal of Product and Brand Management.